Tanglang Media
Helping combat sports organizations reach their audience and build their businesses in China
The Opportunity
Chinese interest in combat sports continues to grow year after year. For martial arts, MMA, and pro wrestling, live competitions have become regular occurrences in China, with brands such as KunLunFight, JCK, and Middle Kingdom Wrestling continuing to attract audiences.
Meanwhile, digital consumption of combat sports content in China is at an all-time high, both in video streaming and short video form, bringing significant opportunities for domestic partnerships and sponsorships.
The Problem
The Chinese market is one of the hardest to penetrate because of limited access to international websites as a result of the country’s “Great Firewall.” There is also a regulatory and political risk that makes it difficult for foreign businesses to break into China — both of these problems also limit the official distribution of your business’ sports content in China.
Meanwhile, digital consumption of combat sports content in China is at an all-time high, both in video streaming and short video form, bringing significant opportunities for domestic partnerships and sponsorships.
That’s why we’re here to help your brand reach the audience it deserves and manuever into a new and exciting international market with unlimited potential and possibilities.
Our Services
Set Up
All major brands in China have a Public WeChat channel, Weibo account, and QZone to connect with their audience directly. We will give your business the opportunity to reach millions of new fans in China by establishing your social media presence within the Chinese internet. Our services extend to setting up internal payment options and e-commerce.
Distribution
We know how to operate within China's firewall guidelines to reach their massive audience. We have access to local Chinese commentators, experienced in calling wrestling matches and telling captivating stories; as well as access to news editors, Chinese hosts, and a video team that can help your content better fit a Chinese audience.
Marketing
The unlimited potential of publicity through marketing events gives your combat sports business the credibility it deserves. Our strong connections with the media and fan community, both online and offline, are an essential resource for you. We can also aid with tours, press releases and search engine optimization.
"Entering the Chinese market to bring on a new level of two-way communication between combat sports brands and combat sports fans is what Tanglang Media is here to do."
Adrian Gomez
Unlock the power of Chinese social media
Five of the Top 15 most-used social media platforms in the world are used primarily in China.
There are hundreds of millions of regular consumers of online video content in China, all of which use domestic platforms. Kuaishou, in particular, has a billion monthly active users.
Having an official presence on these platforms is vital for your fans to connect with your brand and vice versa.
These apps, if used correctly, have the potential to drive massive growth to your business.
Team Members
Adrian Gomez
Alan Tse
Guang Chen Han
Adrian Gomez
President and Owner of Tanglang Media
For over a decade, Adrian Gomez has lived in China, forging connections with major media partners to build the combat sports and sports entertainment industries in China and worldwide. As the president and founder of Tanglang Media and Middle Kingdom Wrestling, Adrian has acted as an executive producer of the online episodic series MKW Blast-Off and organized live combat sports events in China, Nepal, Vietnam, South Korea, Thailand, Singapore, and Malaysia.
Adrian also serves as a Board Member of the Myanmar Lethwei Exploratory Committee and is a founding member of the Belt & Road Pro Wrestling Expansion Project. Many of Adrian’s projects are produced in direct collaboration with official representatives of the United States, China, Nepal, and Myanmar governments. In recent years, Adrian has contributed to Forbes, China Daily, SCMP, CGTN, and AFP, speaking about the development of wrestling and combat sports.
Alan Tse
Consulant
Alan Tse has spent several years involved in the Chinese pro wrestling and combat sports industry with a background as a banker in Shanghai and Hong Kong. Alan’s passion for pro wrestling has led to him performing as a valuable on-screen and behind the scenes personel in combat sports events all across Asia.
Alan Tse gives Tanglang Media an edge to better help the needs of our clients worldwide as a business consultant to manuever the Chinese industry.
Guang Chen Han
Director of Social Media Content
Han Guang graduated from Shanghai Theatre Academy, and has 4 years experience as a director and post production film editor on major platforms. Han Guang has directed and edited pro wrestling focused content such as the documentary “Chinese Wrestler” and “KunShou”, as well directing advertisements for Jinhua Bank and Dragon TV.
Han Guang is now part of the Tanglang Media team as lead content director by using expertise to tell meaningful and creative combat sports stories from around the world.
Questions?
Contact a Tanglang Media representative now to learn more.
This is the first step in allowing the world to learn more about your story and your business.